Businesses have always sought to mine actionable information from data. But capitalizing on the vast potential value of big data requires a new approach. Traditional data warehouses and business intelligence (BI) tools don't provide answers fast enough. Take a few moments to explore the Big Data revolution — what it is, what opportunities it creates, and what challenges exist. This white paper explains why having a conversation with your data is a fundamentally different way to extract business insight and how Big Data analytics help you do just that.
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